Ngakho-ke ufuna ukwazi ukuthi ungawathola kanjani amaklayenti okuqeqesha ngokushesha. Unemininingwane yokuqinisekisa. Ufundile, uhlakaniphile, unothando, futhi uyayazi indawo yangakini ngaphakathi. Usunakho konke endaweni futhi ibhizinisi lakho livulwe ku-inthanethi - mhlawumbe hhayi ngokuphelele, kodwa unokutholakala ku-inthanethi futhi ulangazelela ukwenza ibhizinisi lakho lihehe amakhasimende amaphupho akho.
Ukuthola amakhasimende kubalulekile empilweni yebhizinisi lakho lokuqeqesha online . Ubuso bakho kanye nokuba khona kwakho kuyizisekelo zokwakha futhi indlela okwazi ngayo ukuzibonakalisa endaweni eku-inthanethi izonquma ukuthi ungakwazi yini ukuthola amakhasimende ngokushesha. Ku-inthanethi yilapho uzodala khona amavidiyo, izinkundla zokuxhumana kanye nokuqukethwe okubhaliwe, kanye nokwenza ingxenye enkulu yemihlangano yakho yobuso nobuso kanye neqembu usebenzisa imihlangano yevidiyo.
Kulokhu okuthunyelwe, uzofunda:
Kunezindlela eziningi ongasheshisa ngazo futhi uthuthukise inqubo yokuthola amakhasimende akho okuqala okuqeqesha noma ukuheha amakhasimende amaningi owafunayo - ikakhulukazi emhlabeni we-inthanethi lapho amathuluzi edijithali eningi khona! Nansi imibuzo embalwa okufanele uzibuze yona mayelana nokuthi ibhizinisi lakho likuphi namuhla nokuthi ufuna liye kuphi kusasa:
Into ebaluleke kakhulu ongayenzela ibhizinisi lakho, umkhiqizo wakho, kanye nokuqongelela amaklayenti ukuthola ukuthi yini oyixazululayo noma oyinikezayo iklayenti lakho. Ukuzama ukuba umqeqeshi “owenza konke” ngeke kukubeke esimeni esihle uma ukhanga abantu abangaba ngamathuba. Indawo yakho yobuchwepheshe ikuvumela ukuthi ubeke yonke imizamo yakho futhi ugxile ku-niche eyodwa ukuze ukwazi ukunikeza uhlobo lokuqeqesha abantu abazimisele ukulikhokhela. Yileyo ngxenye ethile yobuchwepheshe ezobonakala kukho konke ukuqeqeshwa kwakho futhi izonamathela ekuqwashiseni okuphezulu kweklayenti lakho esigabeni sokucatshangelwa.
Abantu bakhokhela imiphumela, hhayi abaqeqeshi. Uma ufuna ibhizinisi elinenzuzo elikutholayo amakhasimende, ikhono lakho lokuxazulula izinkinga yilo elizokwenza uqaphele. Cabanga ngakho sengathi ubhekana nenkinga ka-$1000 uma uqhathaniswa nenkinga ye-$1.
Uma ubheke ukuqhubekela phambili njengokuphatha ingcebo, ukwazi ngemali noma umqeqeshi wezezimali, ungakwazi ukuqeqesha abantu kalula ngendlela yokonga imali. Ungakwazi ukuxazulula inkinga ye-$1 ngokwakha uhlelo oluqeqesha abantu kumakhenikha ukuthi bangabheka kanjani imikhuba yabo yokusebenzisa imali, ukwenza ibhajethi, nemikhuba yokonga. Kodwa uma ufuna kuthuthuke, cabanga ukuthi ungazixazulula kanjani izinkinga ezinkulu, eziqondile zeklayenti lakho, njengokuthi ungatshala kanjani imali kanye nemikhondo ngenkathi uqala ibhizinisi phansi; noma ukudala uhlelo lomuntu siqu kakhulu olusiza ukuthuthukisa uhlelo lokusebenzisa imali kanye nesistimu yesabelomali ngenhloso yokugcina kube inkululeko ephelele yezezimali noma ukonga imali eyanele yokukhokha kancane endlini.
Ukwazi ukuthi iyiphi inkinga oyixazululayo kuklayenti lakho kuzokhulisa ulwazi lwakho futhi kulethe abantu abaqondile ofuna ukusebenza nabo - ngohlobo lwemali ofuna ukuyizuza!
Ngakho-ke unqume uhlobo lokuqeqesha ofuna ukungena ujule kulo. Uma uyayazi inkinga ofuna ukuyixazulula, cishe usuvele unombono wababukeli bakho ohlosiwe. Indlela yokuthola amaklayenti okuqeqesha manje kuncike ekutheni ukwazi kangakanani ukuhlonza, ukudweba noma ukuheha lezo thameli eziqondiwe. Akudingeki ukuthi kube nzima futhi akudingi ukuzizwa njengenqubo enkulu, egxile ocwaningweni, nakuba ucwaningo oluthile kanye nokumba kuzofika kahle.
Yenza ibhola lihambe ngokukhomba izimbangi zakho ezinkulu. Sesha ku-inthanethi, ubambe iqhaza ezinkundleni zokuxhumana, joyina amaqembu e-Facebook, izinkundla, imicimbi yezokuxhumana nokunye ukuze uthole isibambo esingcono kulokho osekwenziwe. Phela umncintiswano wakho ususifakile isikhathi futhi wasebenzisa imali ukuze ufike lapho bekhona. Bahehe ukuziphatha komthengi okuqinisekisiwe ezithamelini, ngakho-ke kungani ungafundi kulokho abakwenzayo kahle?
Into eyodwa okumele uyicacise ukuthi "awuboleki" imibono yabantu abanethonya noma untshontsha izimfihlo zohwebo zomncintiswano. Ukuhlaziya izimbangi (noma ukuqhathanisa izimbangi) kumayelana nokuqonda amandla abo kanye nobuthakathaka kanye nokubheka amaphethini. Ufuna ukuhlaziya ukuthi yini ebasebenzelayo noma engasebenzi; bheka izindawo zokuthuthuka nalapho ungabeka khona okwakho izinto. Zama ukuqalisa ngalezi zinyathelo ezine:
Futhi uma kwenzeka kungabonakali ngaphambili, nansi futhi: Ukuncintisana muhle. Kuwubufakazi bokuthi abalaleli bakhona banenkinga. Umncintiswano wakho usuvele uchithe imali futhi ubeke isikhathi nomzamo, ngakho uyazi ukuthi kukhona okusebenzayo. Manje kukuwe ukuthi wenze umkhiqizo wakho wokuqeqesha kanye nesevisi Umkhiqizo wokuqeqesha kanye nenkonzo abayifunayo.
(i-alt-tag: Owesifazane osemusha ohlezi etafuleni ebheke kwi-laptop exoxa esikrinini esivuliwe, ekhaya egumbini elikhanyayo nelimhlophe)
Ubuhle bebhizinisi lokuqeqesha ukuthi alikho uphahla lwengilazi. Ukukhulisa ibhizinisi lakho ngokushesha kungenziwa ngamathuluzi edijithali afana ne-video conferencing kanye nokwenza nge-imeyili ngokuzenzakalela kanye nokubuyekeza isipho sakho esikhangayo kumakhasimende. Kodwa wazi kanjani ukuthi isipho sakho siyathandeka?
Uma uza nomnikelo, gcina le mibono emithathu engqondweni:
Uma uza nokunikezwayo, umbono jikelele lapha uwukunikeza inani elingaphezu kwanoma yini enye. Ibhizinisi lakho lokuqeqesha eliku-inthanethi lizoqhakaza futhi likhule ukuze lihehe amakhasimende amaningi lapho ungakwazi ukukala okunikezwayo kwakho futhi ukwenze ngendlela oyifisayo ngokuvumelana namakhasimende athile. Ngaphezu kwalokho, ukungeza umuzwa wokuphuthuma noma ukutholakala kwesikhathi esikhawulelwe kusebenza ukuze udale nokunikezwayo okuphoqelela kakhulu.
Ngaphandle kwegunya, ibhizinisi lakho cishe ngeke lihehe ukuthi lingubani ofuna ukuliheha. Kubalulekile ukuthi abantu bakubone njengochwepheshe, njengomuntu owenze umsebenzi, owazi umsebenzi futhi onabantu ekhoneni labo.
Indlela enhle yokuqala ukwakha igunya uma ufuna ukuthola amakhasimende okuqeqesha ngokushesha ukuqala eyakho iphodikasti noma ngokuba yisivakashi kwamanye ama-podcast. Funda ukuthi ungaziveza kanjani futhi ukhulume kahle ngesihloko sakho. Ngaphambi kokurekhoda, yazi umlayezo wakho, indaba yakho futhi ube namaphuzu ambalwa alungele ukukhuluma ngawo.
I-Pro-Tip: Ngenkathi uqopha umsindo wakho, misa isofthiwe yakho yenkomfa ngevidiyo ukuze usakaze bukhoma noma urekhode okwenzeka ngemuva kwezigcawu. Lokhu kukhiqiza izingxenye ezengeziwe zokuqukethwe okubalulekile okungasetshenziswa kuyo yonke inkundla yezokuxhumana nokunye ukuze wakhe umkhiqizo wakho futhi ukwenze ubonwe eziteshini ezahlukene.
Kulapho umlingo wokuba khona kwakho wenza khona umehluko ekuvaleni isivumelwano. Inqubo yokuthengisa akufanele ibe nomkhawulo. Esikhundleni salokho, ungaletha inani elithe xaxa kumakhasimende akho futhi wandise ukuthengisa ngokuwakhulisela kumaphakheji akho amakhulu.
Qala ngokusekela inqubo yakho yokuthengisa endaweni yenani lezinhlelo zakho zokuqeqesha. Cabanga ukuthi umuntu cishe ngeke athenge iphakheji ebizayo ngo-$2,000 ngaphandle kokuzwa sengathi wenza imbuyiselo ekutshaleni imali. Ikholi yokutholwa, noma iphrezentheshini yevidiyo ejulile ebonisa ubunjalo bakho kanye nokuba khona kwakho kuzobasiza ukuthi bafune ukuswayipha ikhadi labo. Ngokuphambene, uma insizakalo yakho yokuqeqesha ingu-$90 kuphela ukuya ku-$300 wamadola, bangase bazizwe bethambekele ngokwanele ukuba bathenge.
Uma usungaqala ukubona ingxenye yokuqala yohambo lomthengi nokuthi ungaziletha kanjani ekuqeqeshweni kwakho, isinyathelo esilandelayo sokuthola amaklayenti okuqeqesha ukusungula ifaneli yokuthengisa - enhle!
Ngamanye amazwi, i -sales funnel isebenza njengesu lakho lokumaketha. Yindlela okwazi ngayo ukuguqula ikhasimende elingaba khona libe yiklayenti ukuze wandise imali engenayo yakho. Kuye ngokuthi uzama ukuheha bani, kunezindlela ezahlukene. Ungazama ukumaketha izinsizakalo zakho ngama-webinar avamile noma uma unezingxenye eziningi ezihambayo, ungasebenzisa i-application funnel edinga abantu abangase babe nethuba lokusebenza nawe.
Ukuze noma yiliphi ibhizinisi lichume ithrafikhi eyengeziwe kuwebhusayithi yakho noma inkundla yezokuxhumana izokuyisa lapho. Phela, ithrafikhi isho ukuthengiswa okungenzeka, noma okungenani, ukuchayeka okwengeziwe.
Kunezinhlobo ezimbili zethrafikhi zokuheha izivakashi:
Okungcono kakhulu, ingxube yakho yokumaketha kufanele ibe nokulinganisela kwazo zombili izindlela. Ukuthembela kweyodwa kuphela akuguquguquki futhi kungase kungabi ngokwanele ukuthola umkhawulo wokuncintisana okudingayo ukuze uhlale uphambili. Ithrafikhi ekhokhelwayo iqinisekisa ukukhulisa ibhizinisi lakho kodwa uma umnikelo wakho ungenzi lutho ngendlela yemvelo, izikhangiso ezikhokhelwayo azikwazi ukusiza. Ezimweni ezinjalo, inkampani yokumaketha yedijithali inganikeza isiqondiso esiwusizo ekwakheni ingxube yokumaketha ephumelelayo ngokuhlaziya imigomo yebhizinisi lakho, izithameli eziqondiwe, kanye nezitayela zemboni, ikusize uthuthukise amasu okumaketha emvelo kanye nakhokhelwayo ukuze wandise ithrafikhi kanye nokuguqulwa. Lokhu kungafaka phakathi ukusebenzisa amathuluzi afana nepulatifomu yokumaketha yabathonya njenge-Influencer Hero ukuqinisa ukufinyelela kwakho okungokwemvelo kanye nokuzibandakanya.
Uma uzibuza ukuthi iyini isayithi yobulungu, amagama amabili: imali engenayo ephindaphindiwe. Ihlukile esifundweni se-inthanethi esizimele sodwa, kodwa inezici eziningi ze-e-learning nezinzuzo. Kuyisayithi lapho amakhasimende akho ekwazi khona ukufinyelela okunikezwayo kwakho, esebenzisa imodeli yebhizinisi esekelwe kokubhaliselwe engenayo idethi yokuphela. Izifundo eziku-inthanethi ngakolunye uhlangothi ngokuvamile ziyimikhiqizo eqediwe ethengiswa ngentengo yesikhathi esisodwa futhi ibe nendawo ecacile yokuqala nesiphetho.
Umehluko omkhulu phakathi kwakho kokubili ukuthi iziza zobulungu zinikeza imali engenayo ephindelelayo. Okuqukethwe okusha kufanele kuqhubeke njalo - futhi kungafika ngendlela yezifundo ezintsha, amavidiyo, amaseshini enkomfa ngevidiyo yomuntu siqu noma yeqembu kanye nama-telesemina ayimfihlo - empeleni, imayelana nokunikeza noma yini eyengeziwe engathethelela ukukhokhela okuqukethwe njalo. .
Kuya ngokuthi ukuphi ebhizinisini lakho lokuqeqesha eliku-inthanethi, isayithi lobulungu lingase libe izinga elilandelayo olidingayo ukuze uvule. Lesi sinyathelo ngokuvamile sigcinelwe abaqeqeshi abanabalandeli abaqinile, kanye nezifundo ezimbalwa ze-inthanethi nokuqukethwe, kodwa uma usezigabeni zokuqala, lona nakanjani umgomo okufanele wakhele kuwo.
Nazi izinhlobo ezintathu zebhizinisi zobulungu obuyinhloko :
Isayithi lobulungu elamukela "imodeli yokulungisa" ligxile ekujuleni nasekuxazululeni inkinga eyodwa ecacile. Ukulungiswa okuncane kungase kubukeke njengohlelo oluklanyelwe ukukusiza ube umbhali ongcono noma likubonise indlela yokutshala ama-orchid. Ukulungiswa okukhulu kwesikhathi eside kungase kubukeke njengohlelo olukuguqulayo futhi lubonise ukuthi ungashiya kanjani i-9-5 yakho ukuze uqale ibhizinisi lakho. Khumbula ukuthi lezi zinhlelo zingakheka ngobude besikhathi obuhlukahlukene njengohlelo lwezinyanga ezintathu lufike ohlelweni oluthatha unyaka wonke.
Lapho ubhekene nenselelo, kuba namandla ngezinombolo kanye nokuziphendulela okungcono emphakathini. Kulabo abafuna ukwehlisa isisindo, bathuthuke kakhulu kumkhuba wabo we-yoga, bafunde indlela yokuqeqesha isisindo noma abafuna ukusekelwa ngebhizinisi labo lokuqeqesha eliqhakazayo, le modeli inikeza ukufinyelela okukhokhelwayo kwabanye abadlula okufanayo. Umphakathi waku-inthanethi ohlanganisa abantu ndawonye ukuze babelane ngezimpumelelo zabo nemizabalazo, ngaphansi kokuqondisa kwakho nokuqeqeshwa kochwepheshe. Lokhu kungase kubukeke njengezingqungquthela zevidiyo zamasonto onke noma zenyanga kanye neqembu eliqinile le-Facebook.
Lokhu kwenzelwe abantu abangase babonakale benenkinga ngaphandle kodwa abafuna ngempela ukuthola abanye abanothando olufanayo. Emgogodleni wabo, bangama-hobbyists abafuna ukuxhumana nabanye abakhuluma ulimi lwabo Le modeli yobulungu isebenza kahle kakhulu ngezimbangela ezingavamile nezinkanuko kodwa ingavula ukuhlanganisa abantu ngokubanzi.
Ekupheleni kosuku, ukuba khona kwakho njengomqeqeshi kubaluleke kakhulu. Ukuthi uvela kanjani kungakhathaliseki ukuthi usenkomfeni yevidiyo enabantu abangu-1 noma abangu-300 noma ukuthi uvela kanjani emphakathini wakho noma kuzo zonke izindawo zokuthinta kuwebhusayithi yakho kuzonquma uhlobo lwamaklayenti owagcinayo nowakhangayo. Yini oza nayo etafuleni eyenza wehluke? Ungaba kanjani ngokwenyama nangokomzwelo kuklayenti lakho ngendlela ezokwenza lizizwe libonwa futhi lizwakale?
Nazi ezinye izindlela ezimbalwa zokwakha igunya, ukuzuza ukwethembeka nokwandisa ukuchayeka njengoba ukhuphula futhi ukala ibhizinisi lakho:
Kunezindlela eziningi umqeqeshi oku-inthanethi angathola ngazo amakhasimende amaphupho . Ngobuhlakani obuncane kanye nothando olukhulu ngemuva komsebenzi wakho, ungabuka ibhizinisi lakho likhanya futhi likhanya njengoba likhula ngobukhulu ukuze lifinyeleleke kakhulu. Ngenkathi usebenzisa lezi zindlela zokuthola amakhasimende amaningi, qhubeka nokuthola ukwethenjwa kwawo ngesofthiwe ye-video conferencing esekela ukuxhumana onakho nawo.
Vumela ipulatifomu ye-FreeConference.com yokuqeqesha ngevidiyo ikubonise ukuthi ungawathola kanjani amakhasimende ngokushesha. Ngokunikeza amakhasimende amanje nalawo angaba khona ukufinyelela ngqo kuwe kanye namakhono akho okuqeqesha adingekayo kakhulu uzofakaza ngebhizinisi elikhulayo ongaziqhenya ngalo. Ngobuchwepheshe be-video conferencing obulula ukubusebenzisa kanye nobuchwepheshe bokubiza ngevidiyo obungafaki umthwalo esikhwameni sakho, ungajabulela izinzuzo zokuqala, ukukhulisa nokukhulisa ubukhona bakho ku-inthanethi ukuze uhehe amakhasimende akhokha kakhulu afuna lokho okunikezayo.
I-FreeConference.com ikunikeza ukuthula kwengqondo kokuxhumana okuqinile kwevidiyo nomsindo kusuka noma kuphi nganoma yisiphi isikhathi, kugcwele izici zamahhala njengokwabelana ngesikrini nokwabelana ngamadokhumenti.
Dala i-akhawunti yakho ye-FreeConference.com bese uthola ukufinyelela kukho konke okudingayo ukuze ibhizinisi lakho noma inhlangano yakho iqale ukusebenza, njengevidiyo nokwabelana ngesikrini , ukuhlela izingcingo , izimemo ze-imeyili ezizenzakalelayo, izikhumbuzi , nokuningi.