Entrepreneurs are starting new projects at an unprecedented rate, and crowdfunding has grown with it. In the past, people had to apply for bank loans to start a business, which was difficult since banks consider startups risky. Crowdfunding was the alternative to that method, tapping into a “crowd”of friends, family or people on the internet for capital. Crowdfunding gives the entrepreneur a single platform to build and customize, without vetting key players, like banks or VC firms.
You can never have enough fundraising, especially for a start-up. In this post, we discuss how to use dial-ins with your crowdfunding for reach, PR and marketing.